Lance Pendleton Lance Pendleton

How to Sell Your Home After 65: The Complete Guide for Homeowners

Should you sell your home after 65? This complete guide walks homeowners through the full decision: weighing the cost of staying against the cost of going, choosing between aging in place, downsizing, or a senior community, preparing the house and finances (including the Section 121 tax exclusion), picking the right real estate agent, and what the move and first months after actually look like.

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Lance Pendleton Lance Pendleton

How to Build a Senior Real Estate Niche: A Complete Guide for Agents

This guide explains how to build a senior real estate practice from the ground up. It covers why the 65 and over market is now central to real estate, the right order for earning SRES, CAPS, and CSHP designations, how to build the eight person partner bench of attorneys, CPAs, and move managers, and the 18 to 36 month sales cycle agents should plan their business around.

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Lance Pendleton Lance Pendleton

How Real Estate Agents Can Build Consistent Lead Flow Without Burnout

Consistent lead flow is one of the biggest challenges in real estate, but the real issue is often not effort. It is structure. Many agents are working hard, staying busy, and still feeling like business is unpredictable because their lead generation, follow-up, and client communication are not built into a repeatable system.

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The Senior Partner: Agent Edition

A field guide for real estate agents serving clients 65 and over. Senior moves run on different rules — grief, family dynamics, legal complexity, and decades of identity tied up in a single property. This book gives you the frameworks, the language, and the systems to guide these clients with structure instead of instinct.

Books

The Senior Partner: Homeowner Edition

Written directly to the person whose name is on the deed. If you're weighing a move — or your family keeps raising it — this is the book that gives you the information, the questions, and the path to decide on your own terms, before someone else decides for you.